Sponsors
Diamond Sponsors
Platinum Sponsors
Gold Sponsors
Silver Sponsors
Launch Pad Sponsors
Media Sponsors
Sponsor & Exhibitor Opportunities
Vicki Sanders
415-947-6107
vsanders@techweb.com
Download the Web 2.0 Expo San Francisco Sponsor/Exhibitor Prospectus
Media Sponsor Opportunities
Liliana Arancibia
415-947-6179
larancibia@cmp.com
Speaker / Program Ideas
Have a suggestion for a speaker or topic at Web 2.0 Expo San Francisco? Send an email to: sf-idea@web2expo.com
Press/Media Inquiries
or
Natalia Wodecki
415-947-6762
NWodecki@cmp.com
Contact Us
View a complete list of Web 2.0 Expo contacts.
Schedule: Full Listing
Below are the confirmed and scheduled talks at Web 2.0 Expo San Francisco 2008 (schedule subject to change).
Schedule views
Tuesday, 04/22/2008
8:00am
Tuesday, 04/22/2008
Location: 2nd Level Lobby
Continental Breakfast
(60 mins)
9:00am
Tuesday, 04/22/2008
Niall Kennedy (Hat Trick Media)
The Web maintains fundamental best practices among years of change. Explicitly define your web site content. Syndicate your work throughout the world. Construct engaging, interactive experiences to drive long-term interactions. This session will dive deep into the building blocks of Web 2.0 and teach the basic components of any Web upgrade.
Read more.
Tuesday, 04/22/2008
Jia Shen (RockYou),
Lou Moore (hi5 Networks),
Patrick Chanezon (Google),
Stephanie Bergman (MySpace)
In this session, participants will learn how to build a multiplatform application, and the do's and don'ts of what it takes to design and implement engaging apps that are well received by a social network audience.
Read more.
Tuesday, 04/22/2008
Aaron Marcus (Aaron Marcus and Associates, Inc. (AM+A))
User interfaces for Web 2.0, whether on desktop or mobile platforms, reach across culturally diverse user communities, sometimes within a single country/language group, and certainly across the globe. If user interfaces are to be usable, useful, and appealing to such a wide range of users, if social networks are to produce the hoped for communities and revenues,
Read more.
Tuesday, 04/22/2008
Stephan Spencer (Netconcepts),
Muhammad Saleem (Advantage Consulting Services (ACS))
This workshop will cover the fundamentals of search engine optimization (SEO) and social media optimization (SMO). The workshop will focus on how to acquire unpaid (aka "organic") web site visitors from search engines like Google & Yahoo, as well as from social networking & social media sites like Digg, MySpace, Facebook, & YouTube.
Read more.
Tuesday, 04/22/2008
Rob Hayes (First Round Capital),
Jeff Clavier (Softtech VC),
Ted Rheingold (Dogster / Catster),
Thor Muller (Get Satisfaction)
If you're getting ready to start a Web 2.0 business, or you're looking for seed capital, this workshop is for you. Learn what early stage investors are looking for, how to assess and present your business for funding, and what to expect from the process. Topics include financing, marketing, revenue models, and managing all the other hats every startup entrepreneur needs to wear.
Read more.
Tuesday, 04/22/2008
Duane Nickull (Adobe Systems)
This session is designed for developers with little or no experience in Flash who want to learn how to build rich internet and desktop applications in three hours. Attendees will build nine projects.
Read more.
Tuesday, 04/22/2008
Nathan Buggia (Microsoft),
Vanessa Fox (Ignition Partners)
You've architected your site to run flawlessly in Firefox and IE, but how well is it being crawled by the search engines? With search now driving more than 30% of all traffic to many websites, the answer to this question could have a significant impact on your business. Come learn the best practices for designing your web site in this interactive session for web developers.
Read more.
12:00pm
Tuesday, 04/22/2008
Location: 2nd Level Lobby
Lunch
(60 mins)
1:00pm
Tuesday, 04/22/2008
Scott Berkun (Berkun Consulting)
Two of the most difficult things in the universe are delivering complex work on time and developing innovative ideas that solve real problems. As a sure sign of our collective insanity, many of us willingly attempt both at the same time. This fun, interactive workshop explores different approaches for managing innovation on a schedule.
Read more.
Tuesday, 04/22/2008
Todd Wilkens (Adaptive Path)
Based on a new O'Reilly book by the strategy and design experts at Adaptive Path, this workshop will help you learn how to make user experience a strategic advantage. As the factors affecting our business get more complex, we must deal with greater and greater uncertainty.
Read more.
Tuesday, 04/22/2008
This tutorial will identify how the architecture of participation can be extended by combining open data and open source semantic technologies. We will use simple, hands-on examples to expose participants to semantic techniques that are possible today. The tutorial will culminate by working through the development of a semantic widget for movie reviews that makes use of the techniques described.
Read more.
Tuesday, 04/22/2008
This workshop will cover the fundamentals of blogging, social media marketing, and community evangelism using a variety of tools, content, and techniques (but primarily blogging!). Additional topics to cover may include viral videos, photoblogging, podcasting, and microblogging,
Read more.
Tuesday, 04/22/2008
Brian Fling (Fling Media)
Web 2.0 completely redefined how we make and use web sites. Now with the iPhone and other modern mobile devices, this same revolution is coming to the mobile space. Learn the basic principles of mobile web design and development and explore the more advanced capabilities of Mobile 2.0.
Read more.
Tuesday, 04/22/2008
This workshop will explain how to use a simple 5-step model for startup metrics to make better product & marketing decisions. The model focuses on measuring user activity at five basic levels of conversion: Acquisition, Activation, Retention, Referral, & Revenue. We'll also provide a basic intro SEO for Startups, and we'll do live "Startup Makeover" reviews at the end of the workshop.
Read more.
Tuesday, 04/22/2008
Dion Hinchcliffe (Hinchcliffe & Company),
John Fandel (Hinchcliffe & Company)
This in-depth workshop provides an exploration of the next generation of techniques for creating compelling and highly competitive Web applications. Designed especially for the Web architect and product manager, this session closely examines the latest trends and techniques for leveraging Web 2.0 concepts in Web applications to achieve high levels of growth and user adoption.
Read more.
6:00pm
Tuesday, 04/22/2008
Location: Marriott
Not sure where to go to hook up with friends and colleagues after show hours? Good chance you’ll find people at the Marriott Hotel, just down the street from Moscone West.
Read more.
7:00pm
Tuesday, 04/22/2008
Location: DNA Lounge
If you had five minutes on stage what would you say? What if you only got 20 slides and they rotated automatically after 15 seconds? Would you pitch a project? Launch a web site? Teach a hack? We'll find out during Ignite SF at Web 2.0 Expo SF.
Read more.
Wednesday, 04/23/2008
7:30am
Wednesday, 04/23/2008
Location: 2nd Level Lobby
Continental Breakfast
(60 mins)
8:30am
Wednesday, 04/23/2008
John Musser (ProgrammableWeb)
What's your enterprise mashup strategy? As an IT manager you may soon be asked this question as mashups evolve from a consumer internet trend to a force in corporate IT. This session examines the trends, strategy, and tactics for enterprise mashups.
Read more.
Wednesday, 04/23/2008
Justin Smith (InsideFacebook.com & Watercooler),
Dave Morin (Facebook),
Allen Hurff (MySpace),
Jessica Alter (Bebo),
Patrick Chanezon (Google),
David Recordon (Six Apart)
More information coming soon
Read more.
Wednesday, 04/23/2008
Steven Heintz (Adobe Systems)
A sneak peak at “Thermo” (code name), the new design tool from Adobe that will enable designer and developer collaboration throughout the process of creating engaging web applications.
Read more.
Wednesday, 04/23/2008
Dawn Foster (Fast Wonder Consulting),
Jeremiah Owyang (Forrester Research),
Bob Duffy (Intel),
Kellie Parker (PC World & Macworld)
A great community requires considerable forethought, attention to technology, and a dose of know-how to manage the unruly.
Read more.
Wednesday, 04/23/2008
Marc Levin (dogballsblog.com),
Stephanie Agresta (InternetGeekGirl.com),
Cam Balzer (DoubleClick Performics),
Lisa Picarille (Revenue Magazine),
Sam Harrelson (Sam Harrelson Consulting),
Jeremy Wright (b5media, Inc.)
Affiliate marketing is a proven way to monetize online content, and emerging publishers know it’s important to maximize relationships with merchants.
Read more.
Wednesday, 04/23/2008
Kent Brewster (Yahoo!, Inc)
During this session we'll walk you through the major challenges in creating secure interactive badges that can be included in your user's pages with a single line of JavaScript.
Read more.
Wednesday, 04/23/2008
Jeffrey L. Garon (Etelos, Inc. ),
Rene Bonvanie (Serena ),
Polly Sumner (Salesforce.com),
Ray Solnik (OpSource, Inc.)
Entrepreneurs from leading Web App companies will discuss the challenges and opportunities that the Web as a platform brings. Come learn from their experience and vision, and get answers to questions you have about the Web as a platform, like "How is Opportunity Computing expanding the Web as a platform, and how can I take advantage of it to increase my probability of success?"
Read more.
Wednesday, 04/23/2008
Jim Gargan (IBM),
Gregg McKnight (IBM Modular Systems Development)
An introduction to the newest infrastructure innovation from IBM for the Web 2.0 build out environment. Solving the challenges of dense environments through optimized power and cooling technologies which reduce the cost to acquire and operate a massive scale out data center.
Read more.
Wednesday, 04/23/2008
Rob Bagby (Microsoft)
Come learn how to take advantage of the next generation of Microsoft’s web-centric technologies to develop tomorrow’s applications today. In this demo-driven session, you will learn how the Entity Framework allows you to expose an application-centric view of your data.
Read more.
9:20am
Wednesday, 04/23/2008
Location: 2nd Level Lobby
Session breaks
(20 mins)
9:40am
Wednesday, 04/23/2008
Ryan Stewart (Adobe Systems),
Dion Almaer (Google)
This session will discuss technologies that can be leveraged for developing the next generation of RIAs that run across operating systems—in the browser and on the desktop, both on and offline.
Read more.
Wednesday, 04/23/2008
Blaine Cook (Independent)
Real-time interaction is becoming a necessity on the ever-more dynamic Web. Jabber is a powerful established protocol and ideally suited to web application development. Whether you're an API developer or writing client apps, this session offers real experience and practical advice.
Read more.
Wednesday, 04/23/2008
Matt Jones (Dopplr),
Tom Coates (Yahoo! Brickhouse)
There's an explosion in "personal informatics:" services that surface information about you and your network to your advantage. Matt Jones will examine how great UX design can maximize the benefits to all.
Read more.
Wednesday, 04/23/2008
Jia Shen (RockYou)
Participants will learn best practices and hear case studies on how to design and distribute engaging viral applications on the social web.
Read more.
Wednesday, 04/23/2008
Charlene Li (Altimeter Group),
Josh Bernoff (Forrester Research)
Lurching from one Web 2.0 technology to the next, with no plan or buy-in from senior executives? It's time to develop a social strategy that delivers business results. This session will lay out a framework that creates a social strategy based on meeting business objectives with real-world ROI.
Read more.
Wednesday, 04/23/2008
Jeremiah Johnston (Sedo)
Learn how you can build a portfolio of traffic-generating “Direct Navigation” domain names to drive additional traffic to your web site while simultaneously increasing conversion rates.
Read more.
Wednesday, 04/23/2008
Sanjay Uppah (Citrix Systems, Inc.)
Web 2.0 applications are business critical, often generating a major portion of the revenues for several companies. This talk will focus on web Application Delivery Controllers that can yield lightning fast response times, protect against application attacks, accommodate sudden traffic spikes and optimize the infrastructure to support
Read more.
Wednesday, 04/23/2008
Dave Wolf (Cynergy)
You have the next great idea. Now it’s time to build it. Great ideas don’t sell themselves. How do you create passionate users? With rich, interactive, and sticky User Experiences that engage your users and keep them. Join us to see incredible User Experiences designed for both startups and market leaders and learn how incredible experiences have won markets.
Read more.
Wednesday, 04/23/2008
Dave Carter (Awareness, Inc.)
What do you need to consider in order to bring “Web 2.0 technology” and more importantly “Web 2.0 thinking” into your Enterprise? This session with Dave Carter, CTO and Founder of Awareness, Inc., will explore how to learn from Web 2.0 homeruns such as FaceBook, Digg, and LinkedIn.
Read more.
10:30am
Wednesday, 04/23/2008
Location: 2nd Level Lobby
Session break
(20 mins)
10:50am
Wednesday, 04/23/2008
Ryan Sarver (Skyhook Wireless)
Location-aware web sites, applications, and devices can provide users with rich social connectivity, useful content, and more. This session is about the tools available to bring location to your web site or mobile applications.
Read more.
Wednesday, 04/23/2008
Justin Hall (GameLayers),
Rajat Paharia (Bunchball),
Christopher Chapman (Areae),
Gabe Zichermann (rmbr)
The presenters on this panel are each working to integrate video games into online life. Points, levels, distributed persistent social play: metrics for cooperation and competition borrowed from video games and woven into the web. Learn how video game mechanics can create social cohesion and promote participation in innovative web services.
Read more.
Wednesday, 04/23/2008
Dustin Whittle (Yahoo!)
An exploration into how to work with open source frameworks to create a complete framework (PHP, JS, CSS) for the enterprise. The main focus will be on how Yahoo! redeveloped Y! Answers with symfony and Yahoo! User Interface libraries. Attendees will learn what worked and what didn’t when building a large Web 2.0 product from open source tools.
Read more.
Wednesday, 04/23/2008
Rafe Needleman (CNET),
Konrad Feldman (Quantcast),
Erin Hunter (comScore, Inc.),
Garrick Schmitt (Avenue A | Razorfish),
Murtaza Hussain (Peanut Labs, Inc)
Consumers are rapidly adopting new behaviors powered by Web 2.0 technologies. What can demographics, metrics, and market research tell us about users, usage, and monetization? Find out more from this panel of consumer research experts about changes in online user behavior and how it affects internet marketing techniques.
Read more.
Wednesday, 04/23/2008
Joseph Smarr (Plaxo)
“Who you know” is a key ingredient of a large number of socially enabled services; yet users are increasingly frustrated at having to re-establish relationships on every new site they visit. We’ll describe the social landscape today, the technologies that are changing what’s possible, and where the Social Web is headed.
Read more.
Wednesday, 04/23/2008
Tony Hillerson (EffectiveUI),
Alan Lewis (eBay),
Randy Rieland (Discovery Channel),
Ryan Stewart (Adobe Systems),
Scott Green (Google Inc. )
As demand for innovative and custom software applications/solutions increases, so does the challenge for businesses to understand how an iterative development process should work, as well as how critical user testing and feedback is to the success and adoption of their product or service.
Read more.
Wednesday, 04/23/2008
Scott Fegette (Adobe Systems Inc.)
It’s not enough to be a strong visual designer these days- web design has increasingly become a more technical discipline. In this session, we’ll explore the current standards and best practices for web design, along with a sneak peek at how the upcoming release of Adobe Dreamweaver will address some of these growing concerns facing today’s web professionals.
Read more.
Wednesday, 04/23/2008
Lori Mac Vittie (F5 Networks)
Web 2.0 is all about community, sharing, and personalized experience—all of which have the potential to drive your applications to grow quickly to meet the demands of the users. In this session, we will examine some of the application delivery principles that you can use to build an architecture that can scale and grow as your application demands increase.
Read more.
Wednesday, 04/23/2008
Clinton Dickey (Microsoft)
A discussion on the emerging importance of self-help components on the web, and how Microsoft's Automated Service Agents can provide a new paradigm in customer care and how people find the information they need.
Read more.
11:40am
Wednesday, 04/23/2008
Location: Expo Hall
Lunch
(110 mins)
1:30pm
Wednesday, 04/23/2008
Andy Denmark (TripIt)
Over 90% of all internet communication happens via email; just about everyone lives and works in their inbox. Even when used in concert with calendars, to-do lists, databases, and content- and project management systems, email is still everyone’s de-facto productivity tool. For something that supposedly doesn’t work, email works extraordinarily well.
Read more.
Wednesday, 04/23/2008
Jacob West (Fortify Software)
We will look at popular Ajax programming frameworks and how they can make or break the security of an application.
Read more.
Wednesday, 04/23/2008
Erika Hall (Mule Design)
Effective language is essential to a usable, appealing, platform-independent interface.
Read more.
Wednesday, 04/23/2008
Stephan Spencer (Netconcepts)
No SEO fundamentals here—take your SEO skillset to the next level. Get the "secret sauce" to rocketing past your competitors and learn stuff most agencies won't reveal.
Read more.
Wednesday, 04/23/2008
Saar Gur (Charles River Ventures),
Joyce Park (Renkoo),
Naval Ravikant (Investor, Venturehacks Co-Author),
Matt Sanchez (Videoegg)
This panel will examine the Facebook economy and the larger issues around social networks as infrastructure. How big is the potential? Who has seen success? What lessons have been learned?
Read more.
Wednesday, 04/23/2008
Gregarious Narain (Blue Whale Labs),
Jeremiah Owyang (Forrester Research),
Brian Solis (Future Works and PR 2.0),
Stowe Boyd (The /Messengers)
Over the past five years, blogging has gone from "fringe geeky media channel" to mainstream usage and acceptance. While blogging itself is now commonplace, other new forms of personal publishing and lightweight communication are emerging and exploding. Join us for a deep dive into personal publishing, microblogging, and micromedia.
Read more.
Wednesday, 04/23/2008
Vince Casarez (Oracle)
To increase the power of enterprise mashups, IT and business users need to expand the scope and include the intellect captured by popular Web 2.0 technologies. This session uncovers how social enterprise mashups can enable valuable on-the-fly information exchanges and develop new ideas to create competitive advantage.
Read more.
Wednesday, 04/23/2008
Gina Poole (IBM Software Group),
Rod Smith (IBM Emerging Internet Technologies )
Web 2.0 is changing the way companies think, work, and run their businesses. From mashups to social networking, these new tools and principles can help improve employee effectiveness, solve business problems, and change the model for smart, social business interactions. Hear what IBM is doing internally, and how they’re helping organizations realize the value of Web 2.0 in the enterprise.
Read more.
Wednesday, 04/23/2008
David Rivas (Nokia)
With the evolution to Web 2.0, mobile has advanced from limited access and mobile-specific technologies into a rich platform for interacting with web-based content and services. Bringing internet services to mobile adds value beyond what can be delivered in a desktop environment: access to services is no longer tied to any physical location, time, or particular device.
Read more.
2:20pm
Wednesday, 04/23/2008
Location: 2nd Level Lobby
Session break
(20 mins)
2:40pm
Wednesday, 04/23/2008
Gavin Bell (Nature)
Creating web sites is a process of understanding people. Site owners have something to offer and they want to help people to use the site to help themselves. Cognitive psychology has a lot to say about how we should be approaching web development from pace of change to exploration and interaction.
Read more.
Wednesday, 04/23/2008
Alex Payne (Twitter),
Michal Migurski (Stamen Design)
Web 2.0 owes much of its success to APIs: protocols to create, distribute, update, and modify the valuable data that comprises the Web. Alex Payne and Michal Migurski will discuss the design of web service APIs from the dual perspectives of client and provider, outlining best practices and cautioning against worst cases.
Read more.
Wednesday, 04/23/2008
Aaron Marcus (Aaron Marcus and Associates, Inc. (AM+A)),
Jimmy Kim (Nexon),
Erik Hersman (Ushahidi),
Kelly Goto (gotomedia, LLC),
Surya Vanka (Microsoft)
How do you make it easy to look bigger and more global than you are? How do you create a maintainable yet personal experience for users around the world? Hear about practices and the trade-offs multinational companies make to incorporate cultural diversity in user interface design.
Read more.
Wednesday, 04/23/2008
Geoff Yang (Redpoint Ventures),
Craig Sherman (Gaia Online),
Reuben Steiger (Millions of Us),
Daniel James (Three Rings)
This panel explores the challenges of engaging Virtual World users by enabling dialogue, balancing programmed entertainment with user-generated content, and maintaining a sense of user ownership.
Read more.
Wednesday, 04/23/2008
Lou Moore (hi5 Networks)
Building apps for Facebook and MySpace have become all the rage, but how can you get people to build apps for your site? Learn the ins and outs of implementing the OpenSocial API into your web site.
Read more.
Wednesday, 04/23/2008
James Beriker (Efficient Frontier)
Join a discussion on how consolidation in the ad space, including Google’s purchase of DoubleClick, Yahoo!’s purchase of Right Media, and Microsoft’s purchases of aQuantive, impacts businesses.
Read more.
Wednesday, 04/23/2008
Marshall Kirkpatrick (ReadWriteWeb),
Danny Kolke (Etelos, Inc. ),
David Recordon (Six Apart),
Artur Bergman (Wikia),
Joseph Smarr (Plaxo)
The debate over identity, data and authentication is gaining ground in the social networking world. The more difficult discussion regarding enterprises and Web 2.0 has yet to start. Businesses realize that they must protect the data of their company, employees and customers.
Read more.
Wednesday, 04/23/2008
Taewoo Danny Kim (Springnote)
What happens when you have faster-than-DSL ubiquitous wireless access to the Web and millions of device-savvy consumers? In this session, we'll take a look at Springnote, an online notebook application by Openmaru, and examine how web apps are transforming all our activities at schools, work, and in our daily lives.
Read more.
Wednesday, 04/23/2008
Angus Logan (Microsoft)
Are you a web developer interested in attracting 400M+ engaged users with over 30 billion relationships? Need to access over four billion photos? Ever wanted to include instant messaging experiences in your site, or easily add video streaming? How about mapping? We’ve only started.
Read more.
4:00pm
Wednesday, 04/23/2008
Location: Ballroom - 3rd Level
Jennifer Pahlka (TechWeb),
Brady Forrest (O'Reilly Media, Inc.)
Welcome
Read more.
4:10pm
Wednesday, 04/23/2008
Location: Ballroom - 3rd Level
Tim O'Reilly (O'Reilly Media, Inc.)
More information coming soon
Read more.
4:30pm
Wednesday, 04/23/2008
Location: Ballroom - 3rd Level
Max Levchin (Slide),
Charlene Li (Altimeter Group)
Conversation
Read more.