Success: A Survival Guide

Adam Jacob (Opscode), Shayan Zadeh (Zoosk, Inc. ), Brian Moon (dealnews.com), Don MacAskill (SmugMug), John Allspaw (Flickr (Yahoo!)), Michael Halligan (DatacenterJunkie), Frank Mashraqi (NetEdge)
Operations
Location: Salon E

Success comes suddenly, and often means scaling from tens of servers to thousands in a few hours. This panel will explore what happens when you get TechCrunched, Dugg, Slashdotted, and even “Oprahed”... all at once. The focus will be on what the traffic looks like, how you can do to prepare in advance, and what to do when it happens.

Photo of Adam Jacob

Adam Jacob

Opscode

A twelve year system operations veteran, Adam is the CTO of Opscode, whose mission is to bring “Infrastructure Automation to the Masses”. He is the primary author of Chef.

Photo of Shayan Zadeh

Shayan Zadeh

Zoosk, Inc.

Shayan is CEO of Zoosk, the largest social dating destination, where he is busy revolutionizing online dating by leveraging social media. Prior to Zoosk, Shayan spent five years at Microsoft working on a variety of products. He holds an MS in CS from University of Maryland, and an MBA from University of Washington.

Photo of Brian Moon

Brian Moon

dealnews.com

Brian Moon has been working with the LAMP platform since before it was called LAMP. He is the Senior Web Engineer for dealnews.com. He has made a few small contributions to the PHP project and been a casual participant in discussions on the PHP internals list. He is the founder and lead developer of the Phorum project, the first PHP/MySQL message board ever created.

Photo of Don MacAskill

Don MacAskill

SmugMug

Don MacAskill is the co-founder, CEO, and Chief Geek at SmugMug. Back in the mists of time, Don built the network that powered eBay, Hotmail, and fatbrain. He lost his mind and spent an exhilarating few years making video games, but found it again with SmugMug. With no outside investment, he bootstrapped SmugMug into a business that’s profitable and growing – but most of all, fun!

Photo of John Allspaw

John Allspaw

Flickr (Yahoo!)

John has worked in systems operations for over ten years in biotech, government and online media. He started out tuning parallel clusters running vehicle crash simulations for the U.S. government, and then moved on to the Internet in 1997. He built the backing infrastructures at Salon.com, InfoWorld.com, Friendster.com and Flickr.com, where he currently manages the Operations Engineering group. He is the author of “The Art of Capacity Planning” published by O’Reilly.

Photo of Michael Halligan

Michael Halligan

DatacenterJunkie

Michael T. Halligan is a serial entrepreneur with over 5 years of experience in IT architecture and operations. His primary role is chief technical officer of BitPusher, LLC, a managed application hosting firm based out of San Francisco and Seattle. He is currently starting up a new Web application providing semantic search services to the convention industry. He previously held architectural and management positions at start-ups including Kontiki, Napster, and Register.com.

Photo of Frank Mashraqi

Frank Mashraqi

NetEdge

Frank Mashraqi is a renowned speaker and scalability advisor to several startups. He comes to NetEdge with nearly a decade of scalability, engineering management and monetization experience. Prior to NetEdge, Frank was Director of Business Operations and Technical Strategy for Fotolog where he played a pivotal role in helping Fotolog scale to become the 13th largest website on the Internet (Alexa: based on traffic) and the third most actively used social network in the world (ComScore). Frank holds a BBA in Accounting and a BS in Computer Information Systems.

  • Akamai
  • Google
  • Hyperic
  • Sun Microsystems
  • 3Tera, Inc
  • Coradiant
  • Keynote Systems
  • Limelight Networks, Inc.
  • OpSource
  • TechRepublic

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