Making the Most of Digital Marketing

Ted Hill is President of THA Consulting which provides business development services for publishers and the information industries. With more than 20 years’ experience in the publishing industry, he has launched dozens of new businesses and business initiatives within a broad spectrum of companies ranging from major trade houses, to leading internet companies, to raw startups. Always at the intersection of content and technology, Ted currently serves on the board of directors of the Book Industry Study Group and often speaks at industry conferences and events. He holds a B.A. from Oberlin College.

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A publishing veteran with 25 years of consulting, management and operational experience, Mr. O’Leary is founder and principal of Magellan Consulting Partners, whose clients include major media firms as well as smaller and not-for-profit entities with significant publishing and media commitments.

The firm’s practice areas include operational improvement, revenue development, market analysis and business planning. Work done by the firm most often results in both immediate and mid-term changes in processes, structures and in some cases technologies used to produce client content. For Magellan clients, Mr. O’Leary has also written several business plans to guide start-up and growth opportunities.

Prior to starting Magellan Media, Mr. O’Leary served as senior VP and associate publisher with Hammond Inc., an internationally recognized geographic reference publisher. Responsible for editorial content, database development, production and operations, Mr. O’Leary restructured editorial operations to benefit from the firm’s prior technology investments. He also substantially increased the pace of the company’s new-product development efforts.

Before Hammond, Mr. O’Leary directed operations at several of Time Inc.’s weekly magazines and was part of the team that launched Entertainment Weekly. He joined the firm in 1983, after earning an M.B.A. from Harvard Business School. Mr. O’Leary also holds an A.B. in chemistry from Harvard College.

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