Zach Allia

Free Gifts

Zach Allia is the founder/developer of the Free Gifts application on Facebook. Free Gifts started as a simple play on the Facebook application “Gifts.” However, Zach turned Free Gifts into a really fun and engaging application, creating a very loyal following. Although he has recently relocated to Colorado to get some fresh air, he is still planning to finish his degree in business at Northeastern University in Boston.

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Sessions

2:15pm - 3:00pm Tuesday, 03/04/2008

Driving Fanatic User Engagement & Addictive Retention

General
Location: San Diego Ballroom B

Nick ONeill (Social Times), Mike Sego ((fluff)Friends), Keith Schacht (42 Friends LLC), Tim O'Shaughnessy (Hungry Machine), Zach Allia (Free Gifts)

Apps with millions of users are great, but if your users never come back how much is it worth? Find out how to get users addicted to your application or widget for life (or at least a few months). Read more.

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