John McCrea
VP Marketing, Plaxo

John McCrea is the vice president of marketing for Plaxo. John is a seasoned marketing executive and a web pioneer, who has had a significant impact on the evolution of the web. While at Silicon Graphics (SGI), he struck the very first website sponsorship deal, and coined the term “Powered by…” as the de facto standard for such promotions. He was the driving force behind SGI’s WebFORCE, the first turnkey web server, launched in January ‘95, with the tagline “To Author and To Serve.”

Prior to joining Plaxo, John held the position of senior vice president of marketing at Radiance Technologies, developer of a breakthrough “digital FedEx” software solution. Before Radiance, John co-founded Affinia, a pioneer in contextual web advertising, which developed a predecessor to Google’s AdSense. John earned an MBA from Stanford University and an SB in Humanities from MIT.

Sessions

4:50pm Wednesday, 06/11/2008

Privacy & Data Portability for Social Networks

General
Location: Regency E

Brian Oberkirch (Small Good Thing), Dave Morin (Facebook), Chris Saad (Faraday Media, DataPortability Project), Allen Hurff (SoCal Incubator), John McCrea (Plaxo), Dave McClure (500 Hats)

Social networks are letting more people connect than ever before. With just a click, you can make friends with anyone in the world, and share your hobbies and interests... or your most treasured secrets. Learn how social networks can help (or harm) people and their social profile data. Find out how to manage online privacy, and what data is available to friends, apps, and marketers. Read more.