John McCrea is the vice president of marketing for Plaxo. John is a seasoned marketing executive and a web pioneer, who has had a significant impact on the evolution of the web. While at Silicon Graphics (SGI), he struck the very first website sponsorship deal, and coined the term “Powered by…” as the de facto standard for such promotions. He was the driving force behind SGI’s WebFORCE, the first turnkey web server, launched in January ‘95, with the tagline “To Author and To Serve.”
Prior to joining Plaxo, John held the position of senior vice president of marketing at Radiance Technologies, developer of a breakthrough “digital FedEx” software solution. Before Radiance, John co-founded Affinia, a pioneer in contextual web advertising, which developed a predecessor to Google’s AdSense. John earned an MBA from Stanford University and an SB in Humanities from MIT.
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