Chris Cunningham

Chris Cunningham
Founder, appssavvy

Website

As the CEO of appssavvy, Chris Cunningham leads the company and is responsible for establishing its position within the social media landscape. He continually meets with top level advertisers and partners to determine where the industry is going next. His longstanding position as a leader in the interactive advertising space allows for appssavvy to make connections with top advertisers and gives credibility to the partner network.

Believing that widget advertising is the pinnacle of viral marketing, Chris has taken a strong advocacy position. He has spoken on widget marketing at iMedia, OMMA, Millenials and Pipper Jaffray and was a driving force behind the highly successful first annual Widget Con and is a founding member and committee head of the Widget Interactive Marketing Association. His efforts in this area have garnered uniformly positive press coverage in the Washington Post, Business Week, The Wall Street Journal and The New York Times.

As a sales and new media entrepreneur additional career highlights include: SVP of Global Sales at Freewebs, VP of Sales at Bolt Media, and director of sales for leading organizations including Digital Music Network and Music Vision where he pioneered the sales strategy for marketing online digital music platforms, and built solid relationships with leading advertisers including Gatorade, Sears, Nintendo, Radio Shack, Reebok, and Volkswagen.

Chris graduated from the University of North Carolina Greensboro with a degree in Economics & Marketing and is now based in New York City.

Sessions

General
Location: Regency E
Shiv Singh (Avenue A | Razorfish), Michael Lazerow (Buddy Media), Kevin Barenblat (Context Optional), Eddie Smith (SocialMedia Networks), Chris Cunningham (appssavvy)
Average rating: ***..
(3.00, 1 rating)
How does traditional advertising work on social networks? What products and techniques are required to develop a viral marketing campaign? Find out how to use social networks, social advertising, and social applications to reach hundreds of millions of today's online users. Read more.
  • Buddy Media
  • AOL
  • Bebo
  • Clearspring
  • Friendster
  • Gratis Network
  • Hook Mobile
  • SocialMedia
  • BNet

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