Adam Simon is a masters candidate at NYU’s Interactive Telecommunications Program (ITP), graduating in the spring of 2008 after completing substantial research in game design, social networking, physical computing, and human computer interaction. He most recently worked as a game producer and wireless consultant for area/code, one of the world’s leading real-world gaming companies. Previously, he produced original online content in the Digital Media division of CBS. Prior to that, he served as Digital Media Manager for acclaimed marketing firm Conductor, designing content delivery strategy. He earned a BA in theater from UCLA.